About
A Slice of Maui’s Upcountry Life
Perched high on the slopes of Haleakalā, Kula Country Farms offers more than just a place to buy vegetables. It is a working agricultural destination where the island's volcanic soil yields some of the sweetest strawberries in Hawaii. When you drive up the winding roads of Kula, the air turns crisp and thin, offering a refreshing break from the humid coastal heat of the beaches below.
Seasonal Harvests and Farm-Fresh Bites
This fourth-generation farm is widely recognized for its vibrant strawberry patch, which invites families to pick their own fruit during the peak season. The on-site farm stand is the heartbeat of the operation, stocked with seasonal staples like Maui onions, locally grown kale, and freshly baked pumpkin muffins that carry the scent of warm spice across the open-air pavilion. It is common to see residents grabbing a bag of produce while catching up with staff against the backdrop of rolling green hills.
Rustic Charm Above the Clouds
The experience here is intentionally grounded and unhurried. You will find picnic tables scattered across the lawn, providing a vantage point that looks out over the isthmus of Maui, with the deep blue Pacific visible in the distance. While the gravel parking lot can get tight during peak weekend hours, the sheer quietude of the surroundings makes the maneuvering worthwhile. It is the ideal stop for travelers seeking a slower pace of life, away from the typical tourist hubs, to enjoy a simple snack and the panoramic beauty of the Upcountry landscape.
Amenities & Features
Location
375 Koheo Rd, Kula, Hawaii, 96790-7906
More to Explore
Reviews
Showing 10 of 60 community reviewsEric MarascoGoogle Maps
Recently
Kula Farmers Market is a must-stop if you’re in the area. Pull over and take in the incredible views overlooking the ocean while browsing fresh local produce, baked goods, and other treats. I only wish we’d found it earlier in our trip so we could have bought more. Be sure to say hello to the friendly little tortoise—it adds to the charm of this fun roadside stop!
Aida ZimmermanGoogle Maps
Recently
Not sure if you will be lucky to run into this truck but don't miss it if you do! 😋 Ribs and beef dish cooked to perfection. Reasonable price for a dish for 2 with several sides $25. …
Jon VerbeckGoogle Maps
Recently
A great little spot to check out, especially with little ones. While we got there on a day you couldn't pick strawberries, they still had some available in the shop and it was buy one get one free. They were delicious in our drinks and on their own.
Kelly ShinnersGoogle Maps
Recently
This place is awesome! I had an avo sandwich on marble rye bread and it was delicious! The atmosphere is lovely and the staff couldn't be nicer. Highly recommend!
Maui World TravelersGoogle Maps
Recently
Accompanied a friend who wanted only Kula strawberries to make some chocolate dipped ones. ATMOSPHERE: I thought we were going to the actual farm, but ended up at this roadside bluff with a drop-dead gorgeous view of south & north Maui. There's a food truck that was selling a delicious smelling waffle ice cream cone along with food and drinks, and a tiny hut with the produce and goods neatly displayed inside. They have a small patch of strawberries at the entrance and small gardens with herbs surrounding the area, along with picnic tables. I'm guessing they change to pumpkin harvesting come October? FOOD: Waffle Dog Tried their food truck at Kihei Fourth Friday years ago. Damn this was super tasty! The waffle has a nice creamy flavor which I wasn't expecting - tastes like the delicious smell of a waffle cone being cooked. Crunchy outside and soft inside. Hot dog was the red Maui dogs. +1 star! OVERALL: Looks like a nice place to have lunch (I wish i studied the menu better on the food truck) if you're going to drive all this way just to get some fruits & veggies.
Hayley BecklundGoogle Maps
Recently
Kula Country Farms Pumpkin Patch is a yearly must-visit for me, and it never disappoints. The views alone make it worth the trip you can see the ocean, the West Maui Mountains, and all of Central Maui in their full glory. It’s truly one of the most stunning backdrops you could ask for. The farm is beautifully maintained, and you can feel the care and aloha that goes into everything they do. The staff are always warm and welcoming, and even the animals seem so happy here. It’s more than just pumpkins you’ll find beautiful flowers, succulents, and their famous Kula strawberry products. Their strawberry lemonade and jam are my personal must-haves and make the perfect take home treats. They also have a candy shop with fun toys and pumpkin carving kits, making it a perfect stop for families. The pumpkins themselves are priced well with a huge variety to choose from. Between the unbeatable views, photo opportunities, kid-friendly atmosphere, and unique local products, this pumpkin patch is a fall tradition on Maui that I look forward to every year.
Linda CrookGoogle Maps
Recently
What a cool place, with spectacular vistas down to the central valley, the south shore and West Maui Mountains. Gorgeous! $5 admission fee per adult. Large pumpkin "patch" loaded with so many gourds, and pumpkins of all sizes. Lots of lovely flowers, bushes, and small shops selling local farm goods.
Airin Loran DavisGoogle Maps
Recently
I absolutely love it at Kula Country Farms. What a special place to bring your family and take a lot of photos. Beautiful views, trees, plants, flowers, pumpkin 🎃 patch, sunflower fields and so many cute little houses for kids to play. We took my grandkids and had a wonderful time. They have the cutest gift shop with Maui made products and lots of fresh produce. Aloha from MAUI🌻🌺🌻
Phil HofmeyerGoogle Maps
Recently
We stopped by on the way up Haleakala. The grounds are beautiful, welcoming, and great for kids. The store had some fresh fruits and veggies with BOGO strawberries and blueberries, which were delicious. The woman in the store was so sweet with the kids, so they are highly recommended as a quick detour on the way up or down!
Brittany MichelleGoogle Maps
Recently
Loved the views and the pumpkin patch! So many photo opportunities. We bought pumpkins and strawberry plants. All really affordable. $5 to get in per person. Parking is limited though we found a spot, no problem. We visited on a Thursday, midday. Will be back :)
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Frequently Asked Questions about Kula Country Farms
Common questions from diners about Kula Country Farms in Kula.
